GrainFolk is a Nordic wood furniture company rooted in craft and built for life.
They create modern woodgrain tables, chairs, and wall slats for both interior and exterior spaces, drawing inspiration from the raw beauty of the Nordic landscape. Every piece honors the natural story within the wood, blending timeless craftsmanship with a clean, contemporary design sensibility. GrainFolk believes that furniture should be as enduring, authentic, and alive as the people who live with it.

Logo and Branding:
The logo was designed to feel natural and strong, combining clean typography with subtle organic shapes. The color palette is earthy and minimal, allowing the warmth of the woodwork to be the visual hero across all materials.

Social Media:
For social media, I developed a cohesive system of imagery and type treatments that highlight the craftsmanship and modern Nordic aesthetic. The tone stays clean and inviting, with a focus on storytelling through raw material sourcing, design process, and finished spaces. Posts blend product shots, lifestyle moments, and behind-the-scenes content to create a brand experience that feels as authentic as the furniture itself.

Result:
The new branding and social presence helped GrainFolk establish itself as a premium design-forward furniture brand while staying true to its handmade roots.