Agency: DraftKings in-house
This first-of-its-kind sportsbook, adjacent to the iconic Wrigley Field, provides a best-in-class entertainment experience for sports fans in Illinois. DraftKings also partnered with the CTA to install a permanent branded takeover to coincide with the opening of the new Sportsbook.
Art Direction - Joshua Smith, Mike Vithoulkas Design - Joshua Smith, Mike Vithoulkas, Amy Van Dommelen